Tip: The Importance of having an e-mail Catch All Thursday, June 5th, 2008
First of all an e-mail Catch All is an email account for your e-mail domain that all misspelled e-mails get delivered to.
So if my e-mail address was colin.diponio @ colindiponio.com
But someone sent an e-mail to colinduponio @ colindiponio.com
In my case It would end up in my e-mail catch all.
Tip: E-mail addresses are like phone numbers one mistake and they don’t work.
You have two choices
1) Either send these misspelled e-mails to a site black hole and don’t worry about them.
or more sensibly
2) Get a human being to sort through these and manually redirect.
Tip: Most e-mail systems will allow you to create aliases for common misspellings.
Example: Say my e-mail address was published incorrectly in a printed news letter. I would put a redirect of the misspelling forwarding colinduponio to colindiponio.
Based on systems I monitor for my clients in the 20 to 50 users range I can tell you misspelled legitimate e-mails arrive daily. So having someone monitor these is important.
Tip: If you are unsure about what happens with misspelled e-mails in your workplace send a test e-mail from an external e-mail service misspelling your own name and see what happens. If you are lucky you will get a message your can understand like below “User Unknown”.
So the tip for the Small Business Owner is: It might be worth checking that e-mail catch all.





